A HIDDEN GEM IN THE HEART OF MONTREAL
Following a change of ownership and a rebrand, Hotel Ambrose needed help redefining its visual identity to target younger travellers. To reflect the hotel’s new direction, business cards, stationery, feedback cards, door hangers and guest directories were all updated with a consistent look and feel.
The challenge was to refresh the brand without straying from tradition and core values; It was important to not come off as a trendy boutique hotel. To complement Hotel Ambrose’s newly-renovated, Victorian-style interiors, the design was kept clean and minimalistic, for a modern touch to a timeless classic.